How Sellers Can Get More for Their Homes in a Shifting Market

There are five things you should do to position your property to sell quickly and for the most money possible.

As a seller in a shifting market, how can you position your property to sell quickly and for the most money possible? Here are five tips to take into consideration:

1. Price it right from the very beginning. Buyers today are very smart—they have many tools online they can use to look at your property and compare it to others, so you want to make sure that yours stands out from the crowd and provides the biggest bang for their buck regarding the features and location of your home. With inventory on the rise, overpricing your property is only going to hurt you; your goal should be to get an offer on your listing within the first 21 days after listing it. Beyond that, remember to look at what other properties in your area are selling for to get an idea of how to price your property accordingly.

2. Make sure the property presents nearly perfectly. Obviously, curb appeal is very important, along with the interior condition of your property. The buyers in our market will have more of a selection to choose from, so make sure that your home’s appearance and aesthetic stand out from the competition. Don’t bring your property on to the market until it’s nearly perfect.

3. Adjust your pricing if necessary. If you haven’t received an offer in the first 21 days after listing, you need to reanalyze your property using current comparable properties that are up for sale. The longer you’re on the market, the quicker buyers will lose interest in your listing. Always adjust your property according to the market, not according to your feelings.

4. Consider a reverse offer. When a qualified buyer comes through your home and displays interest in it but they haven’t yet submitted an offer for your listing, have your agent submit an offer from you to the buyer. This may entice the buyer to leap the fence and make you an offer that hopefully ends in the sale of your home.

5. Consider offering buyer concessions. Some examples include providing them with closing cost credits, paying for HOA fees for a certain period, or even crediting three or six months of taxes for the buyer in order to get them to close on the property.

All of these tips can help your property shine amid the competition and help you to sell for the most money possible. If you have any questions, please feel free to reach out to me. I’d love to speak with you.